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"Twitter is always looking for better ways to enhance discovery for new users..." - Mashable

"...Discovery is their [Twitter's] big problem. Most new users quit because they can't find content they find useful...what Twitter needs is easy to understand category navigation -- a simple way to get the best stuff from the best people on the subjects you care about..." - Business Insider

"...Twitter does not sort its users into categories, does not tag some as celebrities...There is no map of the Twitter landscape to guide newcomers, although the company does maintain lists of suggested users by topic." - The New York Times

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